K20Hello dog trainers, pet groomers, dog walkers, and pet sitters,

I just got the word a couple of weeks ago that I’ll be speaking at a pet business conference in Virginia on Sept. 19 and 20, 2014.

Cesar Millan will be speaking too and the Monks of New Skete will be leading a very special dog handling workshop.

I especially love speaking at pet business networking groups and pet business conferences because most of my coaching work is done via the phone since nearly all of my coaching clients live far away from my office. It’s such a treat to see and connect with people in person.

My topic at the 2014 conference will be “Recovering from Pet Business Burnout”. Having happily recovered from this ailment myself a few years ago after working 7 days a week for years on end, it’s a topic I’m passionate about and one that has made the single greatest impact on my business and personal life.

It will be so fun to see you at the conference if you can make it. I’ll be sharing more details as it gets closer (like who is putting the conference on and where in Virginia it will be located).

Take good care,

*Photo of Kristin courtesy of In Her Image Photography.

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Do you have my book Six-Figure Pet Business or Six-Figure Pet Sitting?

Do you want a FREE 45-minute pet business coaching session with me?

PHOTO CONTEST: Take a picture of you (or your pet!) with my book and post it on either my Six-Figure Pet Business Academy Facebook page or the Facebook page for Six-Figure Pet Sitting Academy.

The winning photo gets a coaching session with me!

Have the eBook? No problem. Take a picture of you and/or your pet with my eBook on your Kindle or computer. Have fun with it. 🙂

Photo contest expires on Wednesday, May 1, 2013.

What do you have to lose! Nothing! And you have a 45-minute power-packed session with me to gain!

I look forward to seeing your pictures. 🙂


Here are a couple I’ve received to get you inspired:

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ABCLogo FINALHorray! I just got a book review of my book Six-Figure Pet Business from Steven Appelbaum, President of Animal Behavior College.

Here is his review:

“As someone who started training dogs professionally in the late 70’s, I remember a time when books on dog training were pretty rare and those that were published were mostly about breeds and/or dog shows. Of course this has changed dramatically and today there are literally thousands of books on just about every aspect of behavior and training.

That being said, one area that has always been under represented is the subject of business — specifically how a dog trainer can understand basic business principles and as importantly take that knowledge and apply it in the real world. This lack of information creates a real challenge for the typical dog trainer many of whom will see far less success because of this gap in available and usable business information.

This is one of the reasons Animal Behavior College (ABC) devotes an entire stage to business and it is why I was particularly excited when I found out about Six-Figure Pet Business by Kristin Morrison. Of course I was also skeptical. Was this book going to be a dry and somewhat irrelevant read? Was it going to be easy to read but too light to be considered a serious tool for trainers looking to start a business and/or grow one?

After reading this book from cover to cover, I can absolutely say without reservation that this book is worthwhile for any trainer to read. Not only does Six-Figure Pet Business explain important business principles in a fashion that is understandable and easy to follow, the book is replete with a tremendous amount of up to date, relevant tips designed by a working trainer to help trainers in the real world. Bravo to Kristin. This book will now be added to a list of suggested reading material for our ABC students.”

Steven Appelbaum
President, Animal Behavior College

Thank you, Steven, for a wonderful review!

Want to read the book? Click to buy the eBook or printed version of Six-Figure Pet Business.

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I’ll be in San Antonio next weekend speaking at the National Association for Professional Pet Sitters 2013 conference.

The topic I’ll be speaking on is How to Hire the Perfect Staff Member.

Speaking at business conferences is one of my favorite things.

I’m really looking forward to seeing some of you, my coaching clients, in person at the conference. It’s such a treat to get to be in the same room with some of you that I’ve coached on the phone throughout the years!

If you are going to the NAPPS conference, please shoot me an email so I can keep a look out for you at the conference and if you see me, please come and introduce yourself. I’d love to connect with you!

I’ll be doing a book signing on my book after my talk and if you have already purchased my book do bring it to the conference as I’d be happy to sign it there.

Though the conference is 10 days away there’s still time to sign up and here’s the link to do that.

Hope to see you in person at the conference!


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In 2011, I became a certified Best Year Yet coach and now, one of the primary focuses of my coaching with pet business owners has been to provide Best Year Coaching with them to create powerful shifts in their business and their lives.

What that means is simply: I help you create the best year you’ve ever had in work and in your personal life.

In a nutshell, here’s how the Best Year process works:

1. Together we explore your roles, goals, values.

2. In 3 hours we create your most powerful annual plan.

3. We work together monthly to keep you on track.

4. In 12 months you’ve lived your Best Year ever!

Want to find out even more information and create your Best Year ever?

It’s for ANYONE who wants to create the best year of their life–including YOU.

Click to find out more and to sign up for Best Year Yet Coaching for Pet Sitters, Dog Walkers and Dog Trainers.

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Horray! Just got another good review for my book “Six-Figure Pet Business”.

This one from the National Cat Groomers Institute of America. Here’s the review:

“I found Six Figure Pet Business to contain a great deal of helpful information for pet grooming business owners, especially for those just starting out. The content is thorough, well organized and presented in a way that makes implementation easy to keep up with. I recommend the book to all of our students.”

Kristin’s note: I love pioneers in any industry and the National Cat Groomers Institute of America (NCGIA) is one!

Here’s why: The first cat grooming standards to ever exist within the grooming industry were set by the NCGIA in 2007. This was a result of an attempt to meet the needs of pet groomers wishing to practice safer and better quality cat grooming. Through instruction and the certification process, pet groomers have been able to better meet the demands of the cat-owning public and grow their businesses. Cats and their owners also benefit from the NCGIA training and certification program by having quality grooming performed for them on a regular basis.

The NCGIA’s primary goal is to maintain feline grooming standards within the pet grooming industry. To assist groomers around the world in meeting those standards, the NCGIA offers training through hands-on instruction, video, lecture, and written material. Certification is earned upon completion of exams that have been created to meet those standards.

Thanks, NCGIA for the great review and also for setting the bar for cat groomers around the country!

If you are interested in finding out more about the NCGIA, contact the National Cat Groomers Institute of America.

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One of the visions that I’ve had for the last couple of years has been to do more public speaking so I could connect live with pet business owners.

All of my pet business coaching is done with people on the phone which is great (I love it and so do my clients who get to have sessions with me in their jammies!) and I also really like the face-to-face connection.

I’ve had “public speaking” written on my visions list for a couple of years and boy has it has happened this year! 🙂

I spoke at the National Association for Professional Pet Sitters 2012 conference in Las Vegas, I’ve recently been asked by local business associations to speak at various business functions this year, a couple of weeks ago I was asked to go to Las Vegas again to speak at another pet business conference (I’ll be speaking on Monday, October 22), and then I’ll be speaking in San Antonio for the NAPPS conference in February 2013.

I’ve done a lot of visioning and goal setting in my life and most of what I’ve put on my various lists has manifested.

Here are four tips that I’ve discovered through my own visioning and goal setting journey:

1) Writing your visions down is crucial. And putting it where you can see it daily will likely make it happen. There’s something powerful about having your vision or goals for your life in writing that causes it to manifest more easily. It’s not magic even though it may feel like magic. What happens is that, by seeing your visions or goals on a daily basis, you begin taking the actions needed to achieve your goals. It’s as simple as that.

2) As you are visioning ask yourself: “What would I create in my business or my life if I had no fear?” Fear is the #1 emotion that holds us back from visioning and thus achieving what we want. When we can be present to the fear then it will start to shift and movement will happen. Paying attention to the fear is powerful stuff. What we resist persists. Don’t resist the fear, simply recognize it and live your life in spite of the fear. Fear will always be there, it’s how you relate to it that impacts your life.

3) Have patience. Do the footwork. Trust your visions for your business and your life will happen in right timing. As I mentioned above I wrote “public speaking” on my visions list a couple of years ago. It didn’t happen right away. But I was persistent and motivated to do steps needed to make this vision happen. …And some of these speaking engagements have happened out of the blue which is one of the things I most love about visioning–you never know how your visions will happen but just trust that, in right timing, they will happen when you are ready for them to happen.

4) Celebrate what you’ve created. We are so quick to move on to the next thing, the next goal. When you have achieved something significant in your life allow yourself to pause and honor it (and honor yourself for having achieved it).

I hope to see some of you at these speaking events I’ve got lined up!


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